Now more than ever we have a lot of technological resources at our finger tips. For those that are considering starting their own screen printing company or embroidery business, in Kansas City, MO, those resources are limitless and very beneficial. Twenty five years ago before the World Wide Web, a screen printing business would most likely get their customers from cold calls to businesses in the area. That would mean going door to door just hoping the person talking to you needs what you are selling – custom screen printed t-shirts and embroidered caps. That method of selling is still practiced today, but there is a method that is used today by our business and others that is so much more lucrative and efficient.  Potential customers are searching for the products and services such as custom silk screened t-shirts or embroidered caps that we sell through a search engine such as Google. Think about it…if you are looking for something to purchase or just need information, where is the first place you would most likely go? It would probably be something like Google or Yahoo. When they type in a relevant search such as Kansas City, MO custom screen printed tee shirts, Kansas City, MO custom silk screening, or Kansas City, MO custom embroidery caps, they are taken to a landing page. Chances are great that our web sites will be on the first landing page, depending on the search term used. How is this possible? It is through SEO (search engine optimization). Once they click on our web site, they can see all of our services and products that we sell. There are hundreds of T shirts available to choose from. From the web site, they can submit a quote request. We will reply back to them with a quote for the screen printed t-shirts and/or embroidered caps or shirts. All of our business transactions can take place via phone or email. From the first inquiry for custom silk screened tee shirts to the end of the job by submitting their payment via PayPal, the process is very simple and streamlined. All of this is possible because of the invention of the World Wide Web and our personal computers. You can literally do business in Kansas City, MO with someone that lives down the street or someone across the country or globe. All of this is possible because of technology. We should all take advantage of today’s technological advances. Good luck in your endeavors.